najeeb a

Architected and deployed 15+ interactive Power BI dashboards monitoring sales, operations, and performance KPIs, improving reporting visibility by 40% across business units and enabling data driven decision-making • Engineered optimized data models using star schema design, hierarchical relationships, and advanced DAX measures, reducing report load times by 35% and enhancing analytical performance for 200+ users • Automated ETL processes using Power Query to transform and standardize large datasets (10M+ rows), improving data processing efficiency by 50% and establishing scalable reporting pipelines • Developed advanced DAX calculations including YTD, QTD, YOY comparisons, and variance met rics, supporting executive-level strategic reporting and forecasting initiatives • Collaborated with cross-functional stakeholders to gather analytical requirements and translate busi ness needs into measurable KPIs, achieving 95% user adoption rate and high satisfaction scores • Streamlined recurring reporting workflows, reducing manual reporting time by 60% and improving data availability from weekly to real-time updates • Implemented row-level security (RLS) and data governance best practices, ensuring compliance and secure access to sensitive business metrics